Bonnier News - November 2009

MTV3 morning show turns 20

By Niklas Sessler on 2009-11-30
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The oldest morning show in the Nordic countries, Huomenta Suomi (Good Morning, Finland), was first broadcasted on December 1, 1989.

Huomenta Suomi is broadcasted on MTV3 on weekdays from 6:25 to 9:10. The show became an instant viewer favourite, despite sceptics who claimed Finns were not going to watch TV in the morning and would rather read the newspaper or listen to the radio. According to the latest TV Audience Measurement, Huomenta Suomi has increased in popularity in 2009, with figures including share of viewing among the 25-54 age group up by almost 15%.

Interactive book celebrates the anniversary of the Fall of the Berlin Wall

By Patricia Schmid on 2009-11-26
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ArsEdition celebrates the 20th anniversary of the Fall of the Berlin Wall with a very special project – now you can check out the book on YouTube.

The German publishing house arsEdition celebrates the anniversary year 2009 with a very special project. Das grosse Deutschlandbuch (The book of Germany) is an interactive deluxe tome for the whole family. Special effects, fascinating images and well researched texts accompany the reader on a vibrant journey through Germany's history, culture and geography, and highlight the country in a fun and entertaining way.

Svensk Filmindustri is filming The Hypnotist

By Niklas Sessler on 2009-11-25
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Scandinavian major Svensk Filmindustri has acquired the rights to film the Swedish crime novel hit The Hypnotist by Lars Kepler.

The Hypnotist is a co-production between Svensk Filmindustri and Sonet Film, producers Börje Hansson and Peter Possne. The principal shooting of the movie will commence in 2010/2011.

Min Announces Editorial & Design Award Winners – Bonnier Takes Home Three

By Dean Turcol on 2009-11-23
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Three Bonnier titles won big at the first annual Min Editorial & Design Awards, which were announced recently at New York's Grand Hyatt.

Saveur won for "Magazine Design" for its Dining in America issue. It beat out Marie Claire, House Beautiful, InStyle and Travel + Leisure. Min noted Art Director Dave Weaver's "juxtaposed image and text, people and plates so that the design embodied the editorial mission of the issue."

Popular Science Magazine Announces the "Best of What's New": Top 100 Tech Innovations of 2009

By Amanda McNally on 2009-11-19
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Popular Science magazine has announced the winners of the 2009 Best of What's New Awards, an annual accolade honoring the top 100 technologies in 11 categories, including one Innovation of the Year winner and 11 Grand Award winners, one from each category. All are featured in the magazine's December issue.

"Best of What's New is about finding innovations that simply blow us away, pushing us past what we thought was possible," says Mark Jannot, editor in chief of Popular Science. "This year's winners represent incredible breakthroughs both simple and complex-from a stethoscope that looks ordinary but may save billions of dollars in medical testing, to wallpaper that can withstand the pressure of a bomb blast, to an extraordinary telescope that may answer the question of whether we're alone in the universe."

Who will be this year's sales superstars?

By Niklas Sessler on 2009-11-19
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Who will be this year's most creative, inspiring and successful salesperson once the figures for 2009 have been counted? In short, who deserves to win cash prizes and the honor and praise associated with the Bonnier Sales Awards?

Photo: Magnus Glans

This year's competition, held by Bonnier AB's management to promote and reward exceptional performance and outstanding results in the Group's advertising units, is the third of its kind. There are four prize categories: Field Sales Representative of the year, Telephone Sales Representative of the Year, Sales Manager of the Year and Rookie of the Year. First prize in the three main categories is EUR 10,000, and Rookie of the Year receives EUR 3,000. The winners will be announced at a gala dinner in Stockholm next year.

Parenting launches Baby & Child Model Search

By Niklas Sessler on 2009-11-17
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Parenting.com, the online destination for Parenting and Babytalk magazines, today announced the launch of the Parenting.com Baby & Child Model Search, a year-long program to discover Ford Models’ next little star.

Parents can upload photos of their children at www.parenting.com/modelsearch for the chance to win monthly prizes from Shutterfly.com, the leading online photo service and Parenting.com Model Search sponsor. The grand prize winner will be chosen in 2011 to receive one year of representation from Ford Models.

Bonnierförlagen invests in e-books

By Niklas Sessler on 2009-11-13
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Starting in the spring of 2010, all of Bonnierförlagen’s titles will be published as e-books, in parallel with their printed editions. Almost 200 titles will be released in digital format during the project’s first phase.

"In order for e-book sales to really gain momentum, four things are needed," says Magnus Nytell, digital publishing manager at Bonnierförlagen. "The first is a cool, user-friendly e-reader. The second is a well-functioning distribution system. Third, we need a simple, practical retailer. And the fourth is a wide selection of titles, which is especially important if people are going to spend a few thousand crowns on an e-reader. As publishers, our job is to make sure that there are plenty of good books to choose from."

Science Illustrated launches in Slovenia

By Niklas Sessler on 2009-11-12
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On the 20th of November, the new edition of Science Illustrated will hit the newsstands in Slovenia.

The magazine will be published monthly by Novium Media.

Science Illustrated was recently launched in Australia and Germany. The magazine is Bonnier's most international title.

Vaggan – a better life for disabled children

By Niklas Sessler on 2009-11-09
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The Lopselis orphanage is located in Kaunas, Lithuania’s second largest city. It is run by the Vaggan Foundation, with Dagens Medicin and Vi Föräldrar as two of its main sponsors.

Photo: Jann Lipka

In Lithuania, 3,500 children are abandoned every year. Sixty percent of them are disabled. One of the most common causes is fetal alcohol syndrome, a disorder caused by drinking during pregnancy.