Bonnier News - VeckoRevyn

Size Hero a Tough VeckoRevyn Campaign

By Bert Menninga on 2010-06-22
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Swedish women's magazine VeckoRevyn takes on the body-size tyranny of the fashion industry with a new campaign. Editor-in-Chief Louise Bratt explains why.

Swedish women's magazine VeckoRevyn is taking a position on an issue that the editorial team is passionate about: how women are portrayed in the media. With the campaign Size Hero, Editor-in-Chief Louise Bratt together with her team hope to put pressure on the fashion industry and media.

Bloggers Take the Stage

By Niklas Sessler on 2009-10-08
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On Saturday October 17, 500 of Sweden’s best bloggers, along with a number of surprise celebrity guests, will gather at Café Opera in Stockholm. It’s time for the VeckoRevyn Blog Awards 2009 – without a doubt the year’s biggest event in the Swedish blog world.  

The jury reviewed several hundred blogs before selecting this year's award nominees, including well-known Swedish bloggers as well as lesser-known names. The bloggers will begin a full day of events with an inspiring afternoon tea party at Café Opera in Stockholm, a blogger's fashion show and the chance to have their makeup, hair and nails done. When they return, the venue will be transformed for the glamorous awards ceremony and after-party.