TV4 Play iPad App Launched

Yesterday Sweden's No. 1 commercial channel launched an iPad app for its play-on-demand service, TV4 Play. Most of TV4's most watched programs are available on TV4 Play for seven days after they've been broadcast. A pay service, TV4 Play Premium, gives access to extra content, exclusive previews and archived material with a very high sound and picture quality, as well as material without commercials. Many of TV4's programs are now available in tablets and cell phones, as well as on the net and in Samsung and LG smart TV products. The new iPad app is available at the App Store here.