R&D Blogg

Datatainment – an emerging digital media category

Looking at data from a consumer perspective, not just as a tech trend, opens up for new digital media opportunities  

Data is a hot topic with huge ambitions. From what we hear from tech evangelists, "Big Data" might just disrupt and transform everything from how we understand our cities and education, to healthcare and finance. There's no stopping data now. A search in this year's SXSW schedule generated 150 results of interesting talks and panels where data was a key theme.

Subscription is the New Black

 

Within the past several years, a number of new subscription services have emerged catering to consumers who are both hungry for uniquely packaged digital media services and willing to pay for them. The business model traditionally applied to newspapers, magazines, cable bills and gyms, has become appropriated by digital music players like Spotify and Pandora, video-on-demand  (VOD) services such as Netflix, Lovefilm and Hulu, and – lately – by pure e-commerce players.

SXSWi 2012: Talks, Tweets, Tacos and Takeaways

Plus a short rant about the future of journalism...

Ogilvy Notes on Al Gore & Sean Parker's SXSW 2012 session

Team R&D is back and pretty much recovered from South by Southwest (SXSW) Interactive, the annual digital megafestival in Austin, Texas, which became the largest in history in 2012 with over 55,000 attendees. We wish we could bring you all some Texas barbeque, but in lieu of that, here are our top insights from the conference.

Closer to One: Buddhism and The Internet of Things

This blog post is based on the March 13th SXSW Interactive session in Austin, with Matt Rolandson (Ammunition Group), Vincent Horn (BuddhistGeeks.com), and Sara Öhrvall (Bonnier R&D)

In a very near future there will be an invisible web linking together human beings, physical objects and their virtual representations in an information network. The size of the Internet of Things will be enormous: Ericsson predicts 50 billion devices connected to the Internet in 2020. But we have already passed the threshold in which there are more devices connected to the Internet than there are humans.

Truly Engaging and Immersive Products or How To Keep Talent

Have you ever felt that the outside world almost ceased to exist and that time faded away? Did you feel deeply concentrated? Focused? Was it impossible to interrupt you? Did you forget to eat? Comics and books did this for me when I was a kid, my parents and child minders got mad at me for not answering when calling for me. But I wasn't rude (at least not intentionally), I was immersed.

The key is flow.

The Kids and Tech Debate

Fisher-Price's "Laugh and Learn Baby iCan Play" iPhone case

Over the past two weeks, the U.S. media has been circling the issue of young children and technology. The catalyst for the discussion may have been this viral video of an infant trying to pinch and zoom a paper magazine. The commentary went something like this: Tech bloggers: “Hilarious! She thinks it’s a broken iPad.” Luddites: “Frightening! Why has this baby been playing with an iPad so much?” Magazine people: “Oh god, this is the future. We’re doomed.”

Your Business Needs an App Store

(image via Cristiano Betta)

One of my favorite questions on Quora is "Why don't big companies innovate?". I would say it's because companies aren't giving their employees the best tools, specifically software. Employees are regularly saddled with cumbersome corporate software for everyday activities like filling out expense reports or retrieving customer information.

Disrupting the Disruptors

10 years ago when the dot-com bubble burst, and with it a slew of services claiming to disrupt various levels of the retail value chain, a small number of sustainable, truly disruptive e-commerce models managed to survive. Many of these companies - the Amazons, eBays, and Zappos of the world - live still, some stronger than ever, and have left in the wake of their survival a ghost town of physical retail chains unable to compete with the prices and underlying cost structures of their digital counterparts.

The Third Space

The Terminal (via japantrends.com)

I often find myself in a weird situation. I wake up, go to work and eight hours later I've done a ton of things. Meetings, phone calls, a bazillion emails. I've bumped into people. Explained things using funny geometric shapes on a whiteboard while trying not to think about all the things I really should have been doing. Because of all those unplanned yet necessary distractions, that mental todo list is usually nowhere close to being done when my workday wraps.

Rationality won't make you rich, or how to think about the Internet of Things

Last month I went to The Conference and listened to a lot of great presentations. There were three conference tracks, one of them dedicated to the Internet of Things. The idea that all things around us, even small everyday objects, at some point will become connected to the internet fascinates me a lot.